A multi-faceted creative campaign was created to provide brand awareness of both Nebula Nyne and the services it offers. Education through information optimized for both print and web applications help the public understand a seemingly complicated subject.
Cloud computing is filling a void in the fast-growing hosting niche by creating a multi-use platform that will provide a compelling new choice in online storage. Nebula Nyne will be a premier provide of cloud-based computing services, specializing in online storage space for the user's music, movies, data, websites and more.
The strategy for Nebula Nyne will be built on a two-pronged approach. The first would be the education and enlightenment of the general public, through the information and explanation of what cloud computing is, and the second of which is raising awareness and interest in their services.
A series of print ads meant to run consecutively in magazines will begin to create brand recognizability, while the full CMS website was created to give more in-depth information a place to live. Outdoor advertisements and various other touchpoints were designed to compliment the rest of the campaign.